Top 6 trends to look for in the veterinary medicine industry

Today's "smart" collars include sensors that continually monitor key health and behavior indicators such as body temperature, heart rate, respiration rate, pH levels, and activity levels in dogs and cats.

Oral drug solutions

The need for easy-to-give veterinary medications to treat animal illnesses is increasing due to the fast growth in pet ownership. Pet owners can give superior care to their pets thanks to expanding pet ownership and the growing trend of considering companion animals as family members. This involves providing high-quality therapy for a variety of disorders. Veterinary medicine businesses have started manufacturing easy-to-give pharmaceuticals to treat numerous disorders in companion animals, including oral treatments for feline hypertension, to meet the rising demand.

The rise in use of Telemedicine

The worldwide veterinary software industry is growing due to an increase in companion animal ownership, demand for simplifying everyday work in veterinary facilities, and an increase in spending on animal health.

The surge in millennial pet ownership is another reason driving up the usage of telemedicine. The millennial generation, in general, is a technological native who will shop around for quick information and guidance. Investing in telemedicine, or at the very least boosting your engagement with clients – many of whom will be millennials – can help you build a loyal client base.

Chewable tablets

Chewable medications are increasingly being used to treat ticks, worms, fleas, and other parasitic insects. These tablets are typically easy to swallow and are available in a variety of flavors, including meat. These tablets make it easier to provide these treatments to animals since they may be mixed in with their regular meal. Several veterinary medicine companies are always seeking to manufacture effective and easy-to-give medications in order to compete in the increasingly crowded animal medication market.

Use of medical feeds

In general, medicated feed additives aid animal health and increase growth and feed efficiency. Vitamins, amino acids, fatty acids, medicines, minerals, growth hormones, and fungi are commonly recommended as additional nutrition or treatment for cattle. Approximately 70% of businesses in the medical feed additives market are releasing new combination medicated feed additives, which are made up of two or more medicated feed additives to boost the product's efficacy.

To conclude

New technology and the growing use of digital health tools are transforming the human and animal health sectors, as well as generating long-term changes in the veterinary field. Wearables, similar to those used in human health, are being utilized to measure animal activity and feeding patterns, as well as to alert pet owners and doctors when an animal is in crisis. In the coming days these, changes are expected to create disruption promoting a more evolved and scientifically driven veterinary medicine industry in India.