Anmol Industries Expands Presence with New Product Lines

Anmol​‍​‌‍​‍‌​‍​‌‍​‍‌ Industries Limited has revealed a bold and energetic plan of extension to energize its influence in the markets of the east, north, and south of India and at the same time to increase its share in Tier II-III towns as well as in digital retail platforms.

The initiative is a clear indication of Anmol’s ambition to be a snacking brand that every household in India can easily access.

In relation to this expansion, Anmol is rolling out a diversified product portfolio which meets the changing consumer preferences - from less caloried baked snacks to delicious cakes, wafers, and bite-sized treats. This is in line with the company’s larger goal of providing a healthy and tasty snacking combination.

Anmol is boasting seven advanced production facilities in Greater Noida, Ghaziabad, Dankuni, Thakurganj, Hajipur, Bhubaneswar, and Guwahati. These factories, which follow global food safety standards like ISO 22000, FSSAI, HALAL, KOSHER, FDA, BRC (Grade 1), and IFS, have a combined annual production capacity of several lakh tonnes.

Also Read: Hafele-Backed Isler Begins Appliance Manufacturing in Noida

“We want to share the pleasure of snacking with as many families as possible and still keep up with the changes in tastes,” commented Aman Choudhary, Executive Director – Marketing, Anmol Industries Limited. “We are making our products available at more places through towns, villages, and online platforms.”

Anmol is doing well to hold onto rural and semi-urban markets, which are affordability-driven, by keeping the products' prices very low starting at just ₹5, and at the same time, the company is growing in Andhra Pradesh, Telangana, Karnataka, and Maharashtra.

Anmol’s export network, which is expanding in Asia, the Middle East, Africa, and Latin America, is a perfect complement to its domestic strength and is a great support to the company’s vision of being a globally loved Indian snacking ​‍​‌‍​‍‌​‍​‌‍​‍‌brand.