The Indian paints and coatings market is estimated to witness significant growth, at an estimated CAGR of over 8 percent, over the forecast period. Growing demand from the construction industry, coupled with rising infrastructure activities, drives the market studied. Paints and coatings are used in the interiors & exteriors of houses to add colors or decorative purposes and perform a wide range of functions. Coatings are also used on metal to inhibit corrosion & also to add aesthetic value to wide range of products ranging from industrial to household. The growing demand for paints and coatings has given a majority of the companies to increase their sales.
Jiwan Group is one of the oldest and the most trusted companies in the coating sector which further diversified to paint sector. Established in 1966, the company has more than 50 years of experience in this field and has completed several major projects across India. Munish Kapoor, Director Operations, Jiwan Group, says, "Jiwan Metafins Limited is part of Jiwan Group started as a small Polishing Materials shop in 1966. Today we are complete finishing solution manufacturing Plating Chemicals, Paints, PU Wood Coatings, Powder Coatings, Decorative Paints & Technical Gelatine. We are positioned very well in the Paints & Coatings sector. We are India's leading & most advanced manufacturer of Nickel Sulphate, Nickel Chloride & Copper Sulphate, along with Nickel Carbonate."
Creating a Long-Lasting Bond
The primary mission of Jiwan Group is “To Create Bonds that last long.” Jiwan Group is one of the leading manufacturers in the paint and coating
industry with the primary objective of achieving customer satisfaction. Their wide range of product selection makes them complete finishing solution & allows them to offer a variety of services to their clients. They provide an extensive range of paints, chemicals, and animal glue powder.
“Customers want the Right product at the right price along with timely deliveries. They do not want any variations in shade and quality & we assure that we reproduce same shades without deviations. Customers are not interested in frequent price variations due to volatility in prices in this sector.” adds Munish.
The company focuses on providing a wide range of products. It focuses on delivering the products on time, investing in their research and development, and constantly improving their products.
"Color Your Dream with our paints, adorn your home today with the beauty that lasts for generations
Munish says, “We have an in-house Resin plant giving us an edge concerning quality & pricing. Other raw materials we either import directly or buy in Bulk from Multi-National & large manufacturers, thus giving us price edge Jiwan Group & consistent quality. We are giving our customers choice of making paint as per their choice for shade & gloss as per international standards & shade cards. Our in-house fully computerized Colorimeter makes it easy for us to develop any shade very quickly & also helps us in checking finished products with standard thus ensuring that our products shade are reproduced with ideal Delta E, Delta E below 0.5 ensures, Naked eye cannot make out shade difference.
We are constantly evolving in plating industry also with state-of-the-art technology using Crystallizers, Glass Lined Vessels, Atomic Absorption Spectrophotometers & using air as oxidising agents thus increasing our capacities supplying international quality products to our customers.”
Within the 50 plus years of their service, Jiwan Group has established itself as one of the leading paints and chemical manufacturers in the Industry. To date, the company is serving the Industry effectively and is looking forward to doing the same in the future.
“We want to invest heavily on expansion, majorly on technology up-gradation along with research & development. We want to bring green sustainable & affordable technologies by reducing VOC as low as possible. Reduce, Eliminate& Re-use Chemicals, Solvents as much as possible.
We plan to go Public & would like to bring an IPO soon to have good liquidity in the company for major expansions to make Jiwan Group much bigger in size,” concludes Munish.