With initiatives like the ‘Make in India’ movement, global brands are expanding their business in the nation. With this comes a rise in the need for promotional advertising in the way of exhibitions. The Indian exhibition market was valued at $3674.95 million in 2022 and it is expected to reach $7550.05 million by 2027 registering a CAGR of 12.43 percent during the forecast period of 2022 to 2027.
As more businesses venture into the Indian market, the opportunities for growth of the exhibitions market is poised to continue growing, and with it, the demand for exhibitions booths fabrication. The integration of trade shows and emphasis on increasing brand visibility are all propelling the growth of exhibition stands and booths market. Nestart, one of the top five exhibitions companies in India, established a decade ago is one of the rare Indian companies that have helped local clients exhibit their brand globally. The company boasts a strong network across 40 nations and a whopping 1200 completed projects ranging from 18 sq. mt. to 900 sq. mt., all executed flawlessly and meeting the custom requirements of clients.
A Pioneer in its Domain
Nestart stands as a turnkey solutions provider for all exhibition booth fabrication needs. The firm delivers complex intricately designed creative solutions based on the vision of the client. The firm strongly focuses on transforming the client’s dream into a reality of artistic expression. The firm works not as a service provider but as a partner with the clients, understanding their goals and making it a personal mission to fulfill those goals, turning every display into a marketing success.
“Nestart is positioned as one of the leading stand construction companies in India and globally. We provide turnkey solutions to all our customers who participate in the B2B exhibition market segment. Our customers know what we can deliver and also the quality we deliver. Nestart's name itself stands for ART – Artistic design, reliability and timely delivery which are the basic three ethos of this industry, which is basically valued by each and every customer. Design innovation, engineered excellence, creative communication, and on time delivery with guaranteed quality are the hallmarks of our organization”, shares Amit Gupta, Managing Director, Nestart.
Nestart has passionate and creative young executives that sum up as the core team. As a client centric bunch, the team strives to not only deliver on time and a product of outstanding quality, but also to ensure that the common challenges that clients face in the industry are addressed. The team ensures high quality deliverables by using the best resources and raw materials, resulting in a strong structure. The company also provides agile solutions that can be molded to fit the client’s budgets, and visions without compromising on the quality of design, intricacy or materials.
“Nestart has a team of young enthusiastic work force which knows the term servicing. Our main focus is on client servicing and we work day and night to meet our customer expectations. We follow a structured exhibition booth designing process by taking the current market trends and customer expectations into account. We believe that all our missions and visions can only be achieved if we deliver right and retain our customers by providing them ART. Our team understands the consumer psyche and creates custom exhibition booth designs as per customer needs which gets transformed into aesthetically appealing and eye-catching exhibition stalls”, further shares Amit.
Services that Differentiate
Nestart’s range of offerings extend to include complete turnkey solutions for trade show booth designing. Specific services within this niche offered by the company include fabricating immersive and engaging exhibition stalls by devising strong out-of-the-box ideas, development of these ideas into tangible pieces, custom plan creation and manufacturing of 3D stall models, internal planning in addition to a wide range of complimentary showcasing services. The integration of advanced technology like augmented spatial reality, 3D visuals, virtual walls, and even interactive flooring, into the unique and innovative designs, the firm creates extraordinary booths and stalls that bring life to the client brand’s vision and perfectly describes what the brand stands for.
“We create memorable surroundings, and intensely ornamental trade show booths. Our custom exhibits radiate your brand’s services and offerings – whether it's pharmaceutical technology or cutting-edge technology consulting services. Energetic designs, Fascinating presentation, Full-scale logistics. Physical experiences make exhibits more memorable, and the best use of technology is not to make visitors aware of the technology, but to make them aware of the exhibit. Trust us to execute your display campaigns to meet your goals and make the most of your marketing budget. It is our design expertise that takes the form of our graphics and layouts, just to inspire customers, tempting them to peruse your booth”, further shares Amit.
The level of service which Nestart offers is one of the firm’s most significant differentiators. The company ensures that clients get full ROI by offering a variety of designing features unique to every production. The company is known for creating eye-catching designs with a clear flow of the narrative, interactive features, and the brilliant and strategic use of lighting to further enhance the experience. Nestart believes strongly in the power of minor details and strives to offer clients as well as audiences an experience that sparks conversations, and makes a memorable impact, ultimately benefiting the client’s business. The team of experienced designers and project managers understands how crucial these structures are for enhancing the brand’s perception and leaves no stone unturned to ensure that everything is perfect.
Nestart has been on an upward trajectory of growth both in terms of revenue as well as client acquisition & retention
Future Roadmap
Since inception, Nestart has been on an upward trajectory of growth both in terms of revenue as well as client acquisition and retention. Due to the company’s stellar reputation, about 95 percent of the client companies belong to the Fortune 500 distinction. Starting as a small venture with a team of five people, the company showed early signs of greatness by acquiring 20 clients in the first year itself through sheer commitment and drive. From such humble beginnings, the company quickly saw rapid growth via word-of-mouth publicity attained only as a result of the outstanding deliverables.
“A customer who gets associated with us gets to experience the quality of service and professional attitude which he has not experienced with other companies. This is the reason we keep getting repeat business from existing clients and we go all out to service our clients and help them to have a wonderful show. We have our own production facility in North and West India. We have presence in Asia pac, Europe and US. We work extensively in global market and 80 percent of our turnover is contributed from international exhibitions”, lastly adds Amit. For the coming years, the company is gearing up to open offices in the US and the Middle East as well as expand the production facilities in India. With growing work, the business also plans on expanding the team, hiring more designers, project managers, and project officers within India, Europe, and the Middle East. The company is offering clients a distinctive level of service and setting the benchmark for competitors. A top company in India, Nestart is showing signs of soon dominating the global market in this industry.
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