Raymond Lifestyle has joined forces with Unicommerce to improve management and acceleration throughout its rapidly expanding online retailing operations.
The business will operate its online business on the Uniware platform of Unicommerce which will serve as a central point of managing orders and warehouse operations of its multichannel sales efforts.
All orders, inventory and deliveries of Online Business will be channeled through this single platform and this applies to the entire brand portfolio of Raymond. Whether the consumers will be buying through Amazon, Myntra, or through the own site of Raymond, it is possible to track and manage all the transactions using single dashboard.
The comprehensive system will enable the system to accelerate fulfilment, minimize mistakes, and ensure all touchpoints provide the same customer experience. The technology of Unicommerce provides more automation, simple marketplace integrations, and smart warehouse processes.
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Through these smoother operations, Raymond Lifestyle will have quicker order processing, and achievement of a smooth connection between its online and offline channels. The system simplifies returns also by making it easier to initiate, reverse logistics and update inventory, reducing manual work and reducing the time to resolve.
As Puneet Chandani, head of e-commerce, Raymond Lifestyle, remarked, Raymond Lifestyle has been established on a tradition of quality, supported by an extensive experience in the industry. With the changing market opportunities that we are tapping, we aim at providing smooth customer experiences.
Kapil Makhija, the managing director and CEO of Unicommerce, remarked, “We look forward to collaborating with Raymond, a brand that is associated with quality and heritage, as they are going to increase their presence in the omnichannel. Our platform will help Raymond to provide a consistent, seamless customer experience, by facilitating faster fulfilment of orders, and cross-channel control, to generate scalable growth.
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