Hero MotoCorp has broken into the UK market with a partnership with MotoGB, a move that helps with Hero’s continued global growth. With this step, the Indian two-wheeler giant now markets 51 countries, cementing its growing international presence in Europe.
As part of Hero MotoCorp’s launch in the UK, it will introduce its Euro 5+ range, led by the newly introduced Hunk 440, which the company says was built for riders searching for a blend of power, performance, and style.
The company says the goal of the launch is to meet demand for high-performance motorcycles in the UK.
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“Following our foray into Italy and Spain, our partnership with MotoGB further strengthens our European footprint,” said Sanjay Bhan, Executive Vice President of Hero MotoCorp. “"The launch of Hunk 440 reflects our deep understanding of UK riders - a motorcycle that stays true to the core of motorcycling while offering style, performance and reliability in an accessible package.”
MotoGB, which is based in Lancashire, plans to distribute Hero MotoCorp's range through 25 official sales and service locations, growing to over 35 locations by 2026. According to MotoGB General Manager Matt Kay both companies have a strong focus on the customer experience and both companies plan to deliver the best possible sales and service experience for customers through a fully supported national network.
This is a bold new chapter for Hero MotoCorp in the European motorcycle landscape.
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