India’s growing consumer base and shifting consumer preferences are reflected in the rapid growth in rural India. The rural consumer, now aspirational and connected, is ready to embrace premium products that make their life today better. Consumer goods for everyday use, including paper products such as kitchen towels, paper napkins, aluminium foil, baby wipes, and more are increasing in demand. Bringing a legacy of excellence in the paper business is Scarft Uniworld Hygiene, a firm catering to the consumer needs as a one-stop solutions provider.
Today, Governmental initiatives like PM Gram Sadak Yojana have improved infrastructure and boosted last-mile connectivity, simplifying FMCG distribution. This has opened opportunities for businesses to grow and advance, a chance that team Scarft Uniworld Hygiene is strategically leveraging. Catering to diverse product categories, the brand stands out for its capability of merging quality, innovation, and sustainability for manufacturing varied paper products. In a market where consumers prioritize sustainable and eco-friendly products, the company has carved a distinctive identity, by meeting these demands and adding a layer of impeccable quality to the goods.
Scraft Uniworld Hygiene, known for innovation, creates paper products that are biodegradable and recyclable and avoids using plastic packaging. Innovation being the pulse of the company is expressed across every aspect. Its diversified product portfolio features paper products, baby care products, home care products, and hygiene care products. Apart from its own brand, the company also offers contract manufacturing services for OEMs.
Addressing the hygiene requirements of rural and urban markets, the company makes high-quality hygiene essentials accessible to a wider audience. Focused on sustainability, Scraft Uniworld Hygiene emphasizes on minimizing its carbon footprint making sure wastage of any kind is prevented. The firm also efficiently uses, re-uses, and incorporates use of recycled paper, as it strives to minimize water consumption by use of water beds to recycle waste.
Adopting Innovative Approach
Investments in R&D for enhancing production, manufacturing or sourcing of raw materials are a key part of the company’s approach. The company is also equipped with a head of R&D responsible for new product development and quality assurance. A dedicated team has also been appointed for tracking emerging trends and industry innovations, and embracing them into the firm’s operations to improve product portfolio, quality, and sustainability.
“Right from our inception, consumers are the most important to us. We are driven by the passion of creating products that can potentially bring about a pleasant change in our customers' day. We believe once a change is made, with consistency and the right quality, the consumers begin to favor your product forever”, shares Shivani Agarwal Kothari, Owner & Director, Scraft Uniworld Hygiene.
A consumer first organization, Scraft Uniworld Hygiene is anchored by its vision and mission which start with its consumers in mind
Expanding Horizons
A consumer first organization, Scraft Uniworld Hygiene is anchored by its vision and mission which start with its consumers in mind. The firm started its journey to develop products that add convenience and introduce better quality to the consumers, and align with their evolving needs. Rooted in this belief, the firm has strategic aspirations for its future growth driven by its analysis of evolving market trends. One such focal point will be improving its sustainable offerings. The firm also plans to focus on R&D to stay at the forefront of market changes.
“We are actively researching and implementing greener alternatives in all our product categories, including biodegradable wipes, recyclable packaging, and sustainable raw materials”, concludes Shivani.
Beyond product range, the firm will also invest in exploring the use of renewable energy across production processes to enhance sustainability. Maintaining a responsible, responsive, and agile approach, the company aspires to continually exceed expectations, and maintain its leadership in the sustainability space.
We use cookies to ensure you get the best experience on our website. Read more...