With the constantly evolving perceptions of diverse products, the cosmetic and personal care business is undergoing a revolution. The heightened consumer curiosity about the products and its ingredients has raised awareness about its advantages and disadvantages. When it comes to cosmetic and personal care product manufacturing, it can be a challenging task.
On the one hand, where in-house manufacturing is costly, private labelling requires the company to affix the brand on someone else’s formulations. Contract manufacturing offers an alternative solution to this problem. This is where Daffy Group has made a name for itself by developing products based on client needs.
Established in 1996 and based out of Karnataka, Daffy Group has focused on flexibility to manufacture products tailored according to customers’ needs. What started 26 years ago as a talcum powder company has undergone several evolutions and growth to now own a state-of-the-art laboratory and in-house Research and Development (R&D) program.
Today, Daffy Group is one of the leading cosmetic and personal care product manufacturers in India. The organization offers baby care, hair care, home care, lip care, new mother care, and skin care products, along with nutritional supplements and toiletries. “We focus on two approaches of product development, first is the clients’ own formulations and second is where we formulate the product in our laboratory.
Daffy Group aims to manufacture a high volume of products and at the same time provide consistency in the quality of products and subsequent batches”, informs Hrithik Daffy, Director, Daffy Group.
Leveraging Innovations for Formulations
The organization has the prime motive to ensure that the end product is of superior quality. To maintain the quality, Daffy Group ensures that after the formulation is ready, the sample undergoes a stability test, dermatology test, quality tests pre-production, post-production, and before dispatching.
The organization has its own in-house R&D to develop formulations in collaboration with customers and state-of-the-art infrastructures in Uttarakhand and Bengaluru with controlled parameters and minimal human intervention. “The manufacturing units have been provided with supporting infrastructure such as large storage areas for finished goods, QC, and microbiology laboratories. Activities at the manufacturing units are regularly guided through strong processes and on-site validations”, adds Hrithik.
During the formulation, production, and post-production operations, the company rigorously conforms to all GMP requirements. The production facility is ISO 9001:2008 certified to ensure superior quality safe products are delivered to clients. Due to the growing cosmetic sector, Daffy Group has been providing solutions for developing one’s ideas into a successful products. This is backed up by a regulatory and quality assurance staff that ensures the timely delivery of high-quality items.
Daffy Group is the one-stop shop for all the clients’ needs, from formulation to packaging & labelling of a wide range of cosmetic & personal care products
The personal care industry has a potential for growth and data-driven customization can help make the strategy more customer-centric and responsive. Daffy Group has set up infrastructure for baby range products and wants to focus on providing products that are the safest formulations in the market. Throughout the entire manufacturing process, it is essential to maintain high standards of quality and safety to ensure that the baby care products are safe and effective for infants and young children. The organization also wants to develop premium cosmetics, through continuous scientific development. Daffy Group aspires to eliminate the challenges of the cosmetic industry in India and wants to keep growing and expanding its reach to new customers and become the most sought-after company for its future and existing clients.