The food processing sector provides the equipment and solutions to produce, process, and distribute food to billions of households around the globe, and it services a multi-faceted value chain from farming to logistics. The sector has become increasingly important as the world's population has grown and dietary preferences have evolved, reflecting higher incomes and a shift to value-added products. This in turn has boosted demand for equipment and solutions to process, store, package, and cook food. Hyderabad-based Suri Engineers manufacture world-class food processing equipment to serve rice millers across the world. Established in 1974, Suri Engineers is an ISO 9001:2015 certified company that offers a wide range of equipment for every step of the rice milling process including pre-cleaning, fine cleaning, polishing, and grading. “We are the largest manufacturer and supplier of exotic range of Modern technology Rice Mill machines and equipment throughout the globe. We use superior quality input material and follow a rigorous process, resulting in world class machines,” says Dinesh Reddy, Director, Suri Engineers.
Established in 1974 as a technology supplier for conventional rice mills, Suri Engineers has revolutionized the rice milling industry in the past 46 years with its innovative products and has played a key role in the modernisation of rice milling sector. It has catered to over 15,000 rice millers during this time period. “We are positioned in the middle segment of the
market. So, most of our customers are rice mills between 2Ton/per Hour to 8Ton/ per Hour capacity. We try to provide world class equipment to our customers at a fraction of the cost of our German/ Japanese competitors who are in the top segment,” mentions Dinesh.
Having the Edge Over Others
Among the several factors that help Suri Engineers stay ahead of the game, quality of its products finds precedence. A dedicated and hard-working team of professionals enables the company to monitor the quality of its processes and products. “We do not cut corners when we make our machines and this is reflected in our machine performance. The product life of machines, made by our competitors who charge the same price as us, is around 5-10 years. Our machines on the other hand have a minimum 15-year life time value,” he informs. The company has served more than 15,000 customers over the last 46 years and looks forward to serving many more.
Established in 1974 as a technology supplier for conventional rice mills, Suri Engineers has revolutionized the rice milling industry in the past 46 years with its innovative products
Innovation is Key
Over the last 46 years, the company has built high levels of trust among its customers. It has been a constant innovator throughout the last four decades. In the year 2000, it has introduced the vertical whiteners that enhanced the process of polishing rice, while also reducing the amount of rice breakage. “Over the last five years, optical color sorters have made their way into the Indian rice mills. We launched our line of color sorters two years ago and we are extremely happy with our sales in that segment. We are currently offering sorting efficiencies and output capacities that are far beyond our competitor products in the same segment. All this performance and we are priced a shade cheaper than the competition,” he adds.
The export activity at Suri Engineers has also picked up amazingly well in the last three years. The company has delivered its products to five countries outside India last year. “We also have three big turn key projects that we signed with our international customers to look forward to this year. We look forward to support the Indian rice milling community and also the rice milling community abroad in their future modernization efforts”, he concludes.
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