According to Grand View Research, the global leather goods market size was valued at $394.12 billion in 2020 and is expected to grow at a compound annual growth rate (CAGR) of 5.9 percent from 2021 to 2028. The Indian leather market is also expected to rise, owing to rising consumer disposable income, improved living conditions, changing fashions, and increased domestic and international tourism. The market is likely to benefit from expanding demand for comfortable leather garments, footwear, and accessories, as well as increased brand awareness. Attractive and premium leather products are frequently seen as a fashion statement and a status symbol. Having stated that, the main expectation of clients revolves around the quality and consistency of the leather goods.
Brown Bear, a firm with over three decades of industry experience, was set up in Germany and launched in India in 2019. Well-known in the industry for its high-quality leather, Brown Bear is known for its exquisite craftsmanship, and timeless design. The firm offers a diverse range of high-quality men's and women's leather wallets, bags, and other leather goods accessories. These
products are expertly produced, with a variety of colors and distinct design markings on each one. Brown Bear goods are fantastic gifts and are ideal for personal use, as they are stamped with the exclusive metal logos or heat embossing. Savvy local buyers or picky abroad clientele, each with their own set of choices and preferences, are likely to find the one-of-a-kind item they want.
Maintaining Strict Quality Standards
“We have a state-of-the-art in-house production facility to ensure strict quality standards are maintained. With robust quality control in place and industry experience since 1984 has given us the needed edge in the market today. We continuously indulge in Research & Development activities to understand the taste of the Indian market, wherein, we develop innovative products as per the taste of the people. At Brown Bear, we make classic goods that are not limited to being fashionable so as to create long lasting products in terms of trend or fashion”, says Ankit Agarwal, Business Owner at Brown Bear India.
“We are practicing lean manufacturing where we try to eliminate any defects to ensure quality deliverability. Our wallets are RFID protected; RFID protection is a technology that provides security to the credit cards data stored in the wallet. We have a strong presence online across various e-Commerce platforms such as Amazon and Myntra, among others. All our products are 100 percent genuine leather, where all the raw materials are sourced from the best,” adds Ankit.
At Brown Bear, we make classic goods that are not limited to being fashionable so as to create long lasting products in terms of trend or fashion
Brown Bear has been very diligent about maintaining the optimum balance between product quality and affordability. Furthermore, if an issue or defect occurs with the product line, Brown Bear guarantees a proper replacement within a year with free servicing. Going forward, Brown Bear plans to expand its footprint throughout India in the future. It also intends to launch a new luxury product line made of vegan leather that meets the highest quality standards. As it is currently only available in online stores, Brown Bear is also planning to build physical storefronts and retail outlets. Major cities such as Bangalore, Mumbai, and Delhi among others, will be their primary target markets.
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