Automotive Industry Staking on Numerous Technologies

"It's not just about AI, automakers betting on numerous technologies," industry experts told ET.

"5G, cloud computing and edge computing offer a powerful combination of digital technologies that can transform cars into highly sophisticated and intelligent objects," Ashok Leyland Chief Information Officer Vinod Gopinathan told ET.

"Artificial intelligence tools like GPT can be used to perform tasks from customer evaluation, recommendations and negotiations to vehicle purchase, maintenance and disposal," he said.

GPT (Generative Pre-Trained Transformers) is a family of neural network models using the transformer architecture used in generative AI applications such as ChatGPT.

“At Ashok Leyland, AI-powered Computer Vision-enabled equipment is extensively deployed in the manufacturing lines for manufacturing quality monitoring. On the ground, approximately 1,50,000 vehicles are integrated with iAlert, the company's connected vehicle platform”, Gopinathan said.

Gopinathan also added that Hubble.ai, an advanced AI-powered Analytics platform transformed their transactional data into insights and foresight, empowering businesses with a wide array of functionalities to drive data-driven decision-making.

“The automobile industry is among the few sectors that have adopted AI and Metaverse to revolutionize sales and promotion. Bots will become more versatile and intelligent, handling structured and unstructured tasks. As a result, organizations will achieve greater productivity levels and uncover valuable business insights”, said Hasit Trivedi, Chief Technology Officer of Digital Technologies and Global Head - AI, Tech Mahindra.