The industrial safety industry market has been growing consistently over the last few years. With the growing awareness related to workplace safety and increased education amongst consumers, the market of industrial safety products has witnessed a rapid rise within the industries. There are many companies and even MNCs that are investing in the growing market of Industrial Safety Products. Most of the companies are focusing on the large chunk of potential consumers in the developing countries. Riding this wave of development is Kolkata-based Intech, a company devoted to providing a complete range of products for occupational health and safety. “We are committed to being a part of the growth process by increasing awareness about the safety products and benefits of the same. We just do not want to ride the growth wave but be an innovative front runner in the process. To achieve this, we dedicate ourselves to serve our customers with the best-available products and at the same time invest in technology to deliver quality solutions. From an infrastructure and commitment perspective, we are ready to grow by serving our customers with the products they need,” says Gautam Gupta, Founder & MD, Intech.
Intech doesn’t restrict itself to being a mere safety product manufacturer but it carves a niche in the industry safety solution providers aptly justifying its tagline - Life saving solutions. This enables the entire Intech team to combine before, during and after sales services as one unit to provide our clients with extensive experience with safety. “We have noticed in the last few years that although the client interest and need for safety solutions has grown tremendously often consumers don’t know what might satisfy their need. We being the experts in the field help them evaluate the risks, educate and assist them through the journey. That’s something we have been working on quite rigorously,” he mentions.
To ensure worker protection and compliance with industry regulatory standards, Intech has invested significantly in testing equipment to build a fully equipped state-of-the-art in-house testing facility. To ensure worker protection, the team thoroughly examines all points of the production process ranging from every batch of input material to every batch of supplies. The reports for the products being tested are made available to the clients on request for their perusal as well. The team leaves no stone unturned to trial everything as per the standards demanded by compliance authorities and make sure that all the levels of compliance are met. “If anything goes wrong, we take immediate measures/ actions to resolve it. This is not just to build customer confidence but is a necessity. This has helped us get 6 BIS licenses thus far,” he avers.
An Edge Over Others
The company staunchly endeavors to develop new products of excellence with the objective of the meeting world standards at cost effective prices. Its quest for innovation across all levels of its operations has helped it stay ahead of the game. In its market set up, Intech has constant communication with the team to study feedback from the market on both its existing range and the emerging trends in it. In its production set up, it spots quantitative and qualitative information to plug weakness by which it can improve its efficiency resultantly cost and product quality. “I think it’s very important to have an open management style. We encourage critical conversations and are always open to new ideas. It’s important to take calculated risks and at Intech we are at times open to the possibility of failures as well. In a nutshell, we keep our ear to the ground, constantly engage at all levels of the organization and have a management which is accessible. We are committed to achieving our mission of ‘Protecting your people and your bottom-line’,” Gautam informs.
Intech maintains utmost transparency and in-depth communications across its supply chain as well as with the clients. It encourages an environment of precision no matter what. This helps the team in dealing with the clients in a seamless manner and serve them better. “When we engage with the market, we always try to create something beyond a transactional relationship wherein our clients build enough faith in not just our products but our organization too,” he adds.
A Concerted Approach Towards Success
Intech derives strength from its team. Be it the workers at the factory or administrative staff in the office all have a sense of immense responsibility towards their jobs which is always a good thing for the management. “We are always making efforts to make everyone new or old realize the value in doing what they do well because they could end up saving lives,” he adds. When it comes to tackling projects, communication becomes their main asset, combined with the commitment towards the larger welfare of the company. The employees work together to make sure that the main goal of creating good customer experience is achieved.
Aniruddha Gupta, Chief Marketing Officer
Over the years, Intech has come a long way from where it began. In its 20 years of being in the business, the company has delivered extensive catalogue of high-quality products and has catered to several distinguished clients across diverse industries. Since its inception, Intech has registered year-on-year growth in all three sectors. The revenue growth has been at over 15-20 per cent on an average over the years. “We greatly value our channel partners as without their involvement and contribution this journey would have been impossible. We have invested this revenue in the proper resources which has allowed to serve as many clients, serve not just in India but even in the Middle East and other SAARC nations, and grow consistently every year,” explains Gautam. Intech has received several awards and accolades including a national award from the Government of India. “It is all about being able to serve your customers when they instill their faith by doing business with you. In a marketplace which is growing at a rapid speed, we are always going to face new competitors who want to ride the wave but we distinguish ourselves through new ideas and solutions, excellence in quality throughout and service which benefits our clientele,” he states.
What Lies Ahead!
In the coming years, one of the key goals of Intech would be improving its visibility among the clients through good marketing and so the team is investing in resources accordingly. “Hopefully, we will be far more prominent in exhibitions, seminars although the ongoing pandemic is a challenge to that. We also intend to increase our global footprint in the next year and are working on the necessary arrangements to do so. We want to become a brand which is associated with excellence in safety with consumers in the marketplace,” he concludes.
Intech endeavors to develop new products of excellence with the objective of the meeting world standards at cost effective prices
He is the founder and MD of Intech. He has been in the safety industry for 38 years. Prior to Intech, he has worked as the Marketing Manager for a leading Multi-National Safety company. He established Intech Safety from a small shed in Kolkata with minimal resources and one product. Today his vision of providing high quality safety solution has made the company grow to its current stature and repute. He has won a national award and made it into the Marquis Who’s who. His leadership and entrepreneurial spirit are followed across the organization.
He is the Chief Marketing Officer of Intech who has been working with Mr. Gautam Gupta for 37 years and been a part of Intech Safety since its inception. He is a member of the Technical Board of BIS (CDS 8.1). He has played a crucial role in building the company to this level. His exceptional knowledge of the industry and its needs is a key factor in Intech’s mission to educate consumers on safety solutions. The Marketing Team looks up to him for guidance, spirit and direction.
He is the Business Manager at Intech and specialist in Administration with a decade of successful experience in Office, Factory & Business Management. He uses self-service, people analytics tools and open communication techniques combined with updated information to keep Team Intech efficient. A positive thinker, Avishek promotes power of positive thinking in the workplace, and develops internal feedback campaigns to assist employees which helps them to be a good performer with their effective psychological support.
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