The industrial manufacturing landscape is going through a transformation where customers no longer look for mere product vendors but for long-term partners who can offer end-to-end, value-added solutions designed around their needs. Manufacturers today have not only to meet the needs of their generic problems of cost, quality, efficiencies, and lead time to meet. Today, complex needs of meeting ESG compliances, traceability of products, being nimble to changes in product mix and design, integrating at a large scale at an MES level, skill and people gap, etc. are just a few examples of what manufacturing companies face day to day.
India has a highly fragmented industrial distribution ecosystem, and it is dominated by small, transactional players who are incapable of providing complete lifecycle support. Meanwhile, OEMs are typically short of success because of narrow regional coverage, restricting access to cutting-edge automation and manufacturing technologies. Even when direct-to-customer models exist, they are typically costly and short-lived, lacking sustained engagement.
Multivista stands out as a business partner in industrial distribution, solving major manufacturing challenges through end-to-end, value-added solutions. Unlike conventional distributors, the company follows a consultative approach, supporting customers with equipment or bill of materials selection and working with them from the start of the design of a process itself or a machine design to post-sales services including installation, maintenance, and life cycle upgrades.
With robust coverage in tier I and tier II cities, they act as a bridge between OEMs and end-users, providing access to leading-edge technologies in Pneumatic, Fluid Handling, Industrial Automation, Software, Power Quality, Cobots, AMRs, and Smart Manufacturing Solutions.
Leveraging Technology for Efficient & Scalable Operations
Multivista takes a people-first approach, realizing that a strong, experienced team is the driving force behind a successful distribution strategy. The company builds the foundation of the correct expertise by hiring presales specialists, product experts, domain specialists, sales experts, service engineers, and technical consultants.
In this manner, customers are supported with services ranging from pre-sales consultation to post-sales offerings such as maintenance contracts, overhauls, and product upgrades.
Building over their people layer, for improving transactional & operational effectiveness, Multivista uses SAP S4HANA ERP and C4C CRM systems so that sales teams, branch offices, and warehouses have access to data in real-time while all taxation, GST rules, and supply chain aspects related to the business are taken care of.
Recognizing the value of hands-on customer experience, the company has invested in demo products, testing kits, and virtual software platforms to allow customers to test and train on the products and see first-hand real-time results from POC projects.
Furthermore, an effective digital marketing team fuels lead generation, field marketing, and focused campaigns, while customer interactions are further reinforced through customized programs such as industry-focused events, training initiatives, and expert workshops.
Deepak Subramaniam, Managing Director, Multivista says, “Our approach goes beyond transactions, we build long-term relationships with our customers and partners. We evolve from the outside by continuously learning from the changing landscape of challenges that our customers face in their manufacturing operations. And we adapt from the inside by improving on our operational efficiencies and keeping up with the latest technology for the solutions we need to offer”.
We evolve from the outside by continuously learning from the changing landscape of challenges that our customers face in their manufacturing operations, and we adapt from the inside by improving on our operational efficiencies and keeping up with the latest technology for the solutions we need to offer
Sustainable Growth with Smart Automation
Multivista drives value to their customers that transcends the mere sale of products and focuses also on solutions spanning sustainability, efficiency improvements, and field–to–cloud automation capabilities. They help customers derive energy usage optimization through Power and Energy Management capabilities by incorporating solutions including Variable Frequency Drives (VFDs) and Medium Voltage Distribution (MVD) drives, Active Harmonic Filters (AHF), and a full basket of power quality and power backup solutions. With the capability to track real-time carbon emissions and incorporate analytics, the company enables large utilities to monitor and control the HVAC, water, and Industrial cooling applications.
They also offer solutions around predictive maintenance. Their solutions allow their customers to regulate power consumption through renewable energy through smart grid automation, thereby customers can align their solar and wind investments with intelligent controls. The company also enables businesses to achieve ESG compliance and traceability by incorporating effective tracking systems. Through its vast industry expertise and meticulous methodology, Multivista assists clients in achieving their sustainability goals while maximizing business performance and regulatory compliance.
Multivista’s success is based on its end-to-end solutions strategy, which guarantees that they provide complete solutions that’s aligned with long-term customer relationships. This is complemented by ongoing investment in skill building and strategic OEM alliances and expansions into new geographies, thus allowing the company to offer high-quality industrial automation and smart manufacturing solutions.
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