The booming packaging industry in India, valued at ₹4.29 lakh crore ($50.5 billion) in 2023 is expected to reach a value of ₹7.31 lakh crore ($86 billion) by 2028, driven by a confluence of factors including expansion of diverse sectors like e-Commerce, e-food & beverages, pharmaceuticals, and branding premiumization. Beyond the growth of these sectors, the movement towards sustain ability is increasing the demand for eco-friendly packaging solutions including biodegradable materials, reusable, and recyclable options. As India increases its prominence as a leading exporter of varied products, the demand for advanced packaging solutions is expected to continue rising, shaped by the discerning preferences of an eco-conscious consumer base, and demand for greater transparency.
However, the industry needs to address pressing challenges like high costs of sustainable materials, limited recycling infrastructure, and restricted awareness. Within this realm, Dextrous Packaging, a GMI and FSC certified company with pan India services, stands as a pioneer, shaping the future of the sector by implementing sustainable practices, curating cost-effective innovations, extensive R&D investments, operational agility, and delivery of comprehensive solutions for the e-Commerce sector.
Tailored Solutions
As India’s industries and businesses stand at a transformative juncture, adopting green practices, and aligning business operations with initiatives like Make in India, Green India is no longer an added advantage, rather a means of staying competitive in the domain. This further necessitates increasing awareness about bringing sustainability through eco-friendly packaging solutions designed with utmost attention to the needs of the business.
Experts in this field, Dextrous Packaging, caters to the advancing e-Commerce sector, and offers customized solutions, by engaging deeply and extensively with its clients. The firm strives to understand their unique needs, products, brand values, target audience, and specification requirements like size, shape, weight, fragility, and shelf life of the packaging solutions needed.
Aligned with these parameters, the company carefully selects suitable materials, ensuring durability, especially for packaging fragile items, or sustainable options like biodegradable and recyclable materials for the eco-conscious clients. In addition to this, functional characteristics like efficiency in transport, stacking, and storage are considered for minimizing wastage, along with integration of design elements like brand logos, colors, etc. which reflect the brand identity clearly. Rigorous prototyping and testing is conducted for ensuring that the solutions meet client expectations prior to full-scale manufacturing.
“At Dextrous Packaging, we follow a holistic and comprehensive approach to every client, ensuring that our packaging meets functional, protective, branding, sustainability, and regulatory requirements. Prioritizing compliance, we ensure that we offer eco-friendly options and that our packaging meets industry regulations, such as food safety or shipping standards. Moreover, we work as collaborators and partners, offering clients extensive support post deployment as well, maintaining communication with clients for feedback and adjustments, ensuring packaging continues to meet evolving needs”, shares Harkanwal Jeet Singh, Managing Director, Dextrous Packaging.
The company also provides a dedicated project manager for every client that oversees the orders, provides updates, and streamlines communication right from the first interaction to the final delivery.
Flexible Production Capacity
Dextrous Packaging stands out as a one-stop solutions provider, offering flexibility in production capacity, fulfilling large orders and small orders with equal attention to detail and quality assurance. In addition to corrugation, the firm also provides a wide range of products including PDQs, blister cards, header cards, belly bands, tags, and BOPP/LDPE/MDPE bags. It follows a structured and efficient approach to ensure that every order is meticulously fulfilled, aligned with the unique needs of the clients.
Standardized procedures are an integral part of this approach for manufacturing and quality control, which help ensure high quality standards for all orders, large and small, with options for accommodating customization requirements. For ensuring that the larger orders get fulfilled without disruptions, the team plans ahead, and allocates resources strategically, ensuring the production timelines are streamlined, the raw materials and other resources are in abundant supply, and schedules for varied procedures are well planned, balancing high-volume manufacturing with precision-focused steps.
Dextrous Packaging stands out as a one stop solutions provider, offering flexibility in production capacity, fulfilling large orders and small orders with equal attention to detail and quality assurance
To prevent blunders at later stages, the company also implements numerous quality control measures at every stage, subjecting products to several examinations, under the supervision of project managers that address any challenges that arise promptly. The company also leverages automation, and the skill of a highly seasoned workforce to ensure quality.
“We leverage automation to streamline production for large orders while maintaining bespoke quality for custom orders. Moreover, our trained staff can handle both highvolume production and custom orders, ensuring attention to detail and expertise. A key practice that helps us ensure quality is that we produce them in smaller batches, which facilitates control over both volume and customization. Through these steps, we ensure that each client receives highly tailored packaging solutions, all while fostering strong, collaborative relationships throughout the process”, adds Karanbir Singh, Manager (Marketing), Dextrous Packaging.
To further enhance client experience, the company ensures on-time delivery across multiple locations, by leveraging its comprehensive logistics strategy that handles large-scale deliveries effectively. Having built a strong network of suppliers and carriers, the company ensures a steady stream of material inflow, eliminating potential of production delays, complemented by its partnerships with logistics providers that help optimize shipping and also offer expedited shipping options for urgent orders.
Sustainability-Centric
Emphasizing sustainability, the company has established robust eco-friendly operational practices across the entire manufacturing process, designing practices, and material sourcing. The firm sources renewable, recyclable, and biodegradable materials, including post-consumer recycled products and FSC-certified paperboard, taking a big step towards sustainability. Eco-conscious manufacturing practices designed to minimize energy usage, reduce waste and lower emissions, and minimize water use are central to the company’s production. The firm uses energy efficient machinery, and low-impact and vegetable-based inks for improved results.
“We promote recycling and upcycling through closed loop systems, encouraging clients to reuse or recycle packaging materials. Through optimized logistics, sustainable transportation, and carbon offset initiatives, we effectively reduce emissions, and ensure adherence to environmental regulations, ensuring our practices exceed legal standards. To address knowledge gaps, we also educate clients on sustainable packaging benefits and offer eco-friendly solutions”, adds Suresh Panday, Director, Dextrous Packaging.
Future Roadmap
Thriving on ingenuity and a determination to offer impeccable solutions that promote environmental wellbeing, Dextrous Packaging has charted out a well rounded roadmap focused on innovation, sustainability, global expansion, and customer-centricity. To achieve these goals, the company plans to increase the use of renewable materials, and integrate a circular economy model to reduce waste and promote recyclability, along with forging strategic alliances. Technological advancements such as increased implementation of automation in production, developing smart packaging solutions, and utilizing AI and data analytics to optimize operations and offer personalized solutions, is another key area that the firm plans to focus on.
Customer-centricity being deeply embedded in the firm’s ethos will drive its efforts for enhancing its customization initiatives, along with the plan to improve digital platforms to encourage seamless ordering experience. Simultaneously, the firm plans to seize opportunities for penetrating emerging international markets, as well as expanding operations into localizing offerings for regional preferences, and developing e-Commerce packaging solutions, while staying ahead of evolving compliance norms. The firm also plans to strengthen its workforce by investing in employee training, ensuring its growth is supported by a highly skilled team that embraces sustainability and strives to achieve customer satisfaction.
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