Merchant exporters, despite being small in size and numbers, in entirety form major part of exports made by the country. While majority of the MSMEs in India are good in manufacturing, some are weak in marketing their products in international markets. A good chunk of the merchant exports is carried out in container loads and nobody will be interested to buy full container loads of a particular product manufactured by a specific MSME. Since MSMEs miss out on this opportunity of exporting their products, merchant exporters come into the picture to buy small quantities from each MSME and consolidate and export it as full container loads. This model gives MSMEs a major boost in terms of their sales.