| | OCTOBER 20224As the industry adopts smart manufacturing and transitions towards Industry 4.0, companies need clear insight into the market trends to ensure right decision making in terms of business strategies. Industrial market research plays a crucial role in this. Realizing this, we have focused on this niche industry in this special issue. The cover story of this issue features Phronesis Partners which is a global market research company that provides actionable insights for some of the world's leading brands. These insights drive high-level decisions at the boardroom level and enable consumer and B2B brands to stay one step ahead of the competition. The company provides services from primary research, data analytics, business, and financial research, to thought leadership research, competitive intelligence, and equity research. For primary research, the firm has a proprietary database of business decision-makers built through invitation. It has expert and multilingual interviewers who can articulate and engage in meaningful, insightful conversations that help generate actionable information. The issue also covers ARS Market Research Services whose research team comprises IIM, IISc, and doctoral talent. In the market value chain, ARS MRS is at the junction where it is more than capable of offering economic options for quality services to the SME sector as they lack access to the HiTech analysis, panel management and real time data for meaningful decision making.In addition, the issue also acquaints you with the other top companies in this field. After studying the industry landscape in-depth, we have zeroed in on the top 10 companies that have excelled in this domain with their meticulous approach. Having proven their dedication to efficiency in order to meet the customer expectations in an end-to-end manner, these companies have stood out from the crowd. We look forward to receiving your feedback and suggestions. Sudhakar SinghManaging Editoreditor@theindustryoutlook.comDeveloping Business Acumen Vol 2 · Issue 10 - 3 · OCTOBER, 2022Publisher Alok ChaturvediManaging Editor Sudhakar SinghAssistant Editor Heena KousarEditorial Team Design ManagerPrabhu Dutta A.R.N Ray Senior Designer & Cover ConceptRajesh R B Visualizer Aruna Kumari K Varun BAdvertising QueriesDivyajit Sambit SatpathyGM Sales & MarketingVirupakshi Pattarsales@theindustryoutlook.com Editorial Querieseditor@theindustryoutlook.comCirculation Manager Magendran PerumalMagazine price is Rs. 150 per issue.Printed and Published By Alok Chaturvedi on behalf of Biz Print Media Technologies Pvt. Ltd. and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017.Publisher Alok ChaturvediCopyright © 2022 Biz Print Media Technologies Pvt. Ltd. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher. Janifha Evangeline Samrat Pradhan Hima P M Shirly Pabisha THridkamal RoyP. Tejaswini
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